See exactly which ads to scale, which products to bundle, and where customers drop off. Turn your Shopify data into decisions that make money.
Google Ads drives
3.2x more revenue
than Facebook this month
→ Shift $2k to Google Ads
Customers who buy T-Shirts
72% also buy Hats
within the same session
→ Create a bundle, +$12 AOV
You're losing
34% at checkout
on the shipping step
→ Add free shipping over $50
Seven powerful analytics tools designed specifically for Shopify merchants.
Track every UTM parameter from your campaigns. See exactly which ads, emails, and links drive revenue with first-touch, last-touch, and multi-touch models.
Track conversion rates at every stage from landing to purchase. Identify exactly where customers drop off and fix the leaks in your checkout.
See who's on your store right now. Monitor active visitors, cart activity, and real-time purchases as they happen.
Explore individual visitor sessions with full UTM data. See the complete journey from first click to purchase.
Get a complete overview of traffic and revenue. Track sessions, page views, and sales trends over time.
See which products are frequently bought together. Identify bundling opportunities that increase average order value.
Visualize how customers navigate your store. See common paths, page transitions, and navigation patterns.
No developers needed. No complex configuration. Just install and start tracking.
One-click install from the Shopify App Store. Enable the pixel in your theme settings.
Our pixel automatically tracks page views, product interactions, carts, and purchases.
Use insights to optimize marketing spend, improve conversions, and grow revenue.
When you see that customers who view T-Shirts often end up buying Hats, you've found a bundling opportunity. Create product bundles that increase average order value.
Discover products frequently viewed together
Create bundles that customers actually want
Increase average order value by 15-30%
T-Shirt + Hat Bundle
Track every UTM parameter from every campaign. See exactly which ads, emails, and social posts actually drive revenue—so you can double down on what works.
First-touch, last-touch, and multi-touch attribution
Revenue attributed to each campaign
Stop wasting budget on underperforming channels
Insight: Shift $2k from TikTok to Google Ads for better ROAS
Everything you need to know about Crux Analytics.
Our pixel automatically captures all UTM parameters (source, medium, campaign, content, term) when visitors land on your store. These are linked to their entire session and any purchases they make, giving you complete attribution data.
We support first-touch (which channel introduced the customer), last-touch (which channel closed the sale), and multi-touch attribution (credit distributed across all touchpoints). Compare them side-by-side to understand your full marketing picture.
We track every step of your customer journey: landing page → product view → add to cart → checkout → purchase. You'll see exactly how many visitors drop off at each stage and where to focus your optimization efforts.
Less than 2 minutes. Install the app, enable the pixel in your theme settings, and you're done. No code required. UTM tracking starts immediately.
Crux Analytics provides deeper UTM attribution with multi-touch models, detailed funnel drop-off analysis, real-time live view, and customer journey visualization. It's built for merchants who want actionable insights, not just vanity metrics.
Track your UTMs, analyze your funnels, and finally understand which marketing channels actually drive revenue.
Install Free on Shopify